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Trends: Recession Eating, Secondhand Purchases, Return Fraud, Holiday Shopping Projections

on Mon, 05/27/2013 - 12:10

Originally posted November 2009

The recession has caused more U.S. consumers continue to turn to cheaper fare, such as fast food, canned, and frozen processed foods are higher in fat and calories and are made with refined grains and sugars. The result: obesity, diabetes and other illnesses are increasing. Wall Street Journal 11/1/09

Consumers say they would consider buying secondhand items; during the last 12 months, 29% said they have been buying more secondhand goods and fewer new items. 15% said they only started buying secondhand goods within the last year. Brandweek 10/31/09
The retail industry will lose an estimated $2.7 billion in return fraud this holiday season and an estimated $9.6 billion this year according to the National Retail Federation’s annual Return Fraud Survey. Chain Store Age 10/30/09
Deloitte’s 24th Annual Holiday Survey of retail spending and trends reports that two-thirds (66 percent) of consumers are planning to shop differently due to concerns about the economy. Despite expectations for economic improvement, consumers continue to reduce their spending on gifts. The average number of gifts people plan to purchase declined to 18.2 from 21.5 last year and 23.1 in 2007. The amount consumers plan to spend on gifts is down as well, to $452 compared with $532 in 2008, and $569 in 2007. Deloitte 10/28/2009
According to the National Retail Federation’s 2009 Holiday Consumer Intentions and Actions Survey, U.S. consumers plan to spend an average of $682.74 on holiday-related shopping, a 3.2 percent drop from last year’s $705.01. Two-thirds of Americans (65.3%) say the economy will affect their holiday plans this year, with the majority of these consumers saying they’re adjusting by simply spending less (84.2%). National Retail Federation 10/20/09
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