Seinfeld on Marketing – 7 lessons from the cast of “the show about nothing.”

Thanks to Brand Autopsy for alerting us to this charming little eBook. In it Seinfeld aficionado Bill Gammell of uberye.com has compiled weekly “Seinfeld on Marketing” riffs from his blog into a free eBook” Seinfeld on Marketing: 7 Marketing lessons from the cast of “the show about nothing” (PDF format). Even if you’ve never seen a Seinfeld episode you’ll get a chuckle out of it as well as a review of some important marketing concepts. http://www.typepad.com/t/trackback/11572/22002996

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