Trends: Cloud Computing

Cloud computing describes hand-held (mobile) applications and data storage on remote servers managed by high-speed networks versus desktop or laptop computers.

Some have even suggested that hand-held devices might serve as  “terminals to Google’s “supercomputer.” Other suggest that the iPod Touch could be that terminal, backed up by the mobile version of Google Docs, along with Mobile GMail and Gtalk.

It’s not too soon for marketers to begin to learn about and begin thinking how the evolving world of mobile communications and computing will affect their marketing and their brands.

Source: Pew Internet & American Life Project

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