“Hospitality 2010: A Five Year Wake Up Call: An in-depth report into driving shareholder value in the hospitality sector”

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This report focuses on the strategic implications of the megatrends that are shaping the future of the global hotel industry and that most generate shareholder value, including Brand, Emerging Markets, Human Assets and Technology.

From New York University and Deloitte:
http://www.deloitte.com/dtt/article/0,1002,sid%253D9078%2526cid%253D120309,00.html