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ScienceDaily: Consumer Behavior News

Syndicate content ScienceDaily: Consumer Behavior News
Consumer Behavior. Read the latest research on what motivates people to buy, how brand names affect the brain, mindless autopilot through decision-making and more.
Updated: 51 weeks 7 hours ago

Edible stop signs? A few red chips in the stack cut snacking in half

Mon, 05/28/2012 - 18:00
Once you pop the top of a tube of potato chips, it can be hard to stop munching its contents. But researchers may have found a novel way to help: Add edible serving size markers that act as subconscious stop signs.
Categories: research & analysis
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