comScore News

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 66.4 percent of search queries conducted.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 39.5 million French Internet users watched nearly 6.2 billion videos of online video content in January 2012.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on Brazil’s online shopping landscape from its comScore Media Metrix Service. The report found that engagement with Retail sites grew strongly in 2011 as consumers turned to the convenience of the web to shop for and purchase goods. Compared to the previous year, the fourth quarter of 2011 saw engagement with retail content grow by double-digits across key metrics including minutes, pages and visits, while MercadoLibre and Lojas Americanas drove significant engagement in the category.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released UK data from the comScore Video Metrix service, showing online video consumption in January 2012. Online video reached 34 million UK internet users, representing 80 percent of the total UK internet audience, with Google Sites ranking as the leading video destination with nearly 30 million unique viewers. An analysis of online content video and video ad viewers showed that 64.1 percent of the online video audience was exposed to a video ad, with the 15-24 age group representing the largest video ad audience in terms of both unique viewers and engagement.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending January 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.4 percent market share. Google Android continued to grow its share in the smartphone market, accounting for 48.6 percent of smartphone subscribers.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an analysis of U.S. visitation to the Online Taxes category in January, which showed nearly 1 in 7 U.S. Internet users visited the category to compile information and begin filing their 2011 tax returns. This number represented a gain of 15 percent versus January 2011, likely driven in part by ramped up ad expenditure among online tax preparers. Among online do-it-yourself (DIY) tax preparation providers, comScore data indicated that Intuit leads the market with nearly 60 percent of all tax units or returns filed online between January 1 and February 18, 2012. The three largest DIY online tax preparation providers (Intuit, TaxACT and H

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Tom Karrat has joined the company as President of Global Marketing

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the 2012 Canada Digital Future in Focus report. This annual report examines how the prevailing trends in general web usage and demographics, social media, online video, digital advertising, mobile and search are defining the current Canadian marketplace and provides insight into what these trends mean for the year ahead.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the 2012 Mobile Future in Focus report. This annual report examines the mobile and connected device landscape, covering several mobile markets measured by comScore, through an exploration of key trends driving smartphone adoption growth, mobile media usage in categories such as social networking and retail, mobile ecosystem dynamics, and shifts in multi-device digital media consumption in 2011. The report highlights insights primarily from mobile markets in the United States, France, Germany, Italy, Spain, United Kingdom, Japan, and Canada.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Dr. Magid Abraham, President and Chief Executive Officer, will present at the Deutsche Bank 2012 Media and Telecom Conference in Palm Beach, Florida.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 181 million U.S. Internet users watched nearly 40 billion videos of online video content in January.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. web activity at the top online properties for January 2012 based on data from the comScore Media Metrix service. Tax sites rapidly grew in January as millions of Americans looked to begin preparing to file. Many Americans also booked travel to escape the winter doldrums, while others resolved to begin the new year by researching new careers and education programs.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Judy Bahary has joined comScore as Senior Vice President of Marketing Solutions for the Consumer Packaged Goods (CPG) industry and will be based in Chicago. Ms. Bahary will be responsible for comScore’s business development efforts and existing client relationships among CPG companies, with a particular focus on advertising effectiveness measurement and the advertising creative-testing and optimization solutions comScore obtained via its acquisition of ARSgroup.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of internet usage in Europe, showing 381.5 million unique visitors went online in December 2011 for an average of 27.5 hours per person. This release highlights internet usage in 49 European markets aggregated into the European region and provides individual reporting on 18 markets. Amongst its findings, the study also shows that online banking reached 66.3 percent of the internet audience in the Netherlands, making it the top market in Europe for sites such as ING Group.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced financial results for the fourth quarter and full year of 2011. In the fourth quarter of 2011, comScore achieved record quarterly revenue of $62.6 million, which was an increase of 22% over the fourth quarter of 2010. Fourth quarter revenue was negatively impacted by approximately $600,000 due to the effects of foreign exchange fluctuations. GAAP loss before income taxes was ($4.4) million and GAAP net loss was ($3.3) million, or ($0.10) per basic and diluted share, in the fourth quarter of 2011. The GAAP losses for the quarter include $7.8 million in costs related to litigation with Nielsen Holdings NV and the related settlement in the fourth quarter of 2011. Non-GAAP net income in the fourth quarter of 2011 was a record $11.8 million, or $0.35 per diluted share. Adjusted EBITDA was also a record at $15.4 million or 25% of revenue in the fourth quarter of 2011, an increase of 34% from adjusted EBITDA of $11.5 million in the fourth quarter of 2010.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in January with 66.2 percent of search queries conducted.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the 2012 U.S. Digital Future in Focus report. This annual report examines how the prevailing trends in social media, search, online video, digital advertising, mobile and e-commerce are defining the current marketplace and what these trends mean for the year ahead.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Dr. Magid Abraham, President and Chief Executive Officer, will present at the Goldman Sachs Technology and Internet Conference in San Francisco, California.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of comScore Ad Metrix in Brazil. The breakthrough service offers advertisers, agencies and publishers comprehensive insights into where display ad impressions appear online, the demographic composition of the audiences reached, along with traditional advertising metrics such as reach/frequency and GRPs. In December 2011, 62.9 billion display ad impressions were delivered online in Brazil, reaching 50.8 million Internet users. Results from the study found that Facebook.com ranked as the top display ad publisher during the month, accounting for 17.4 percent of total display ad impressions, while Netshoes.com.br led as the top advertiser with 2.5 billion display ad impressions.

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q4 2011 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $49.7 billion for the quarter, up 14 percent versus year ago. This growth rate represented the ninth consecutive quarter of positive year-over-year growth and fifth consecutive quarter of double-digit growth rates. For the entire 2011 year, U.S. retail e-commerce spending reached a record $161.5 billion, marking a 13-percent increase from 2010.